DONALD TRUMP TO HOST FUNDRAISER FOR PROSTATE CANCER FOUNDATION
--PRO-WHITE, A CORPORATE SPONSOR, JOINS FIGHT TO FIND CURE--

Atlanta , GA ; Feb. 20, 2007 : Pro-White Inc., a leading manufacturer of professional teeth whitening systems, announces its corporate sponsorship of the Pro/Am Tennis Invitational hosted by Donald Trump on March 4th benefiting the Prostate Cancer Foundation.

The event takes place each year at Trump's Mar-a-Lago estate in Palm Beach , Florida and attracts hundreds of supporters to help the Prostate Cancer Foundation (PCF) raise more funds for research into better treatments and finding a cure. The 10th annual tournament will feature 40 professional and amateur tennis players. This year's list of top and rising tennis stars include: Guillermo Vilas, Mats Wielander, Richie Reneberg, Jared Palmer, Rick Leach, Johan Kriek, Peter Korda, Andres Gomez and Jan-Michael Gambill.

“Pro-White is honored to be a corporate sponsor for such an important event. We look forward to working with Mr. Trump, and the PCF in their pursuit to find a cure for prostate cancer,” Pro-White CEO John Berberian said. “We recognize the need to bring about more awareness of this disease. In fact, this event has inspired us to dedicate a special section on our website about the PCF as well as to contribute a percentage of sales made during our web campaign to the foundation,” Berberian added. Pro-White's web campaign is slated to launch March 1 st and end on March 31st.

As a corporate sponsor, Pro-White has donated a teeth whitening system retailed at $99.99 to each of the 40 players and to the Trumps, along with a $250 monetary donation to the PCF. Although corporate sponsors will not be permitted to sell products or services at the event, attendees may purchase Pro-White's Platinum whitening kits at www.prowhiteteeth.com or by mentioning the PCF web campaign when calling and Pro-White will donate 5% to the PCF.

Anthony Boulle, Tournament Director of the Event, noted sponsorships and all levels of support together play a vital role in helping the PCF. “We are excited to have Pro-White as a corporate sponsor of the 2007 Donald Trump Pro/Am Tennis Invitational benefiting the Prostate Cancer Foundation”, Boulle said. “PCF is the world's largest philanthropic source of support for prostate cancer research and together with the help of Pro-White, we are making a difference in helping find a cure for this disease.”

In the past decade, numerous world tennis champions such as Chris Everett, Jimmy Connors, Todd Martin, Jana Novotna and Stan Smith have also participated in the fundraising event.

 About Pro-White, Inc.
Pro-White, Inc. is a leading manufacturer of professional strength teeth whitening systems. With its own on-site dental laboratory, a team of experienced dental technicians produce custom made bleaching trays being sold to customers globally. The custom bleaching trays are worn in conjunction with 22% carbamide peroxide bleaching gel and produce optimal whitening results. Expected results are up to ten shades whiter with no dentist visit required. Immediate results may be seen after the first use. Pro-White, Inc. is the same system sold by dentists at a fraction of the cost and is p roven to be safe and effective. Pro-White, Inc. is based in Atlanta, Georgia and is a certified member of the National Association of Dental Laboratories (NADL) and uses all FDA approved materials. More information is available at www.prowhiteteeth.com .

About the Prostate Cancer Foundation
The Prostate Cancer Foundation (PCF) is the world's largest philanthropic source of support for prostate cancer research. Founded in 1993, the PCF has raised more than $260 million and provided funding for prostate cancer research to more than 1,200 researchers at 100 institutions worldwide. The PCF has a simple, yet urgent goal: to find better treatments and a cure for recurrent prostate cancer. For more information, visit www.prostatecancerfoundation.org .

Press Contacts, Pro-White, Inc
Linda Berian, VP of Corporate Communications
Office: (678)-990-8386
Mobile : (404)-849-6175
E-mail: linda@prowhiteteeth.com

Sandy Crossen, Marketing Director
Tel: (678)-990-8387
E-mail: sandy@prowhiteteeth.com

 

Press Contact, Prostate Cancer Foundation
Jan Haber, Vice President of Donor Relations
jhaber@prostatecancerfoundation.org

 

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